Jeremy Paytas
Analytics Strategist
Jeremy is a passionate consultant and has engaged with clients in a wide range of industries including Finance, Software, Retail, and Advertising. He has years of experience leading Business Intelligence and Data Science teams and is eager to share his knowledge with teammates and co-workers. This desire to teach culminated in becoming an Adjunct Professor teaching higher education classes in Data Visualization and Applied Marketing Analytics. As an Actionaut, Jeremy is excited to share his knowledge and experience with clients and help advance their ability to drive insights into their business practices.
In his spare time Jeremy enjoys spending time with his family, working on home projects, playing basketball, and basking in the splendor of nature. As an individual that values integrity, empathy, harmony, and invention, don’t hesitate to reach out to Jeremy with any business intelligence questions or needs!
Experience
Analytics Strategist
Action Analytics
March 2023 → Present
Jeremy is an Analytics Strategist providing analytics strategy and leadership. He is responsible for conceptual wire framing, overcoming technical and procedural hurdles, and integrating new features into reporting projects.
Adjunct Professor
Baldwin Wallace University
May 2019 → Present
Applied Marketing Analytics (Graduate)
Created course through work experiences with a focus on data gathering, wrangling, analytics, and marketing applications through B2C and B2B lenses.
Data Visualization (Graduate and Undergraduate)
Developed course using resources from Few, Knaflic,and others to enable deep understanding of data visualization and interpretation through use cases and best practices.
Manager, Enterprise Analytics
OverDrive
April 2021 → March 2023
Jeremy led a team of Business Intelligence Analysts and Data Scientists providing enterprise wide analytics and reporting services. Initiatives included establishing analytics best practices, standing up new reporting infrastructure, and advancing analytic capabilities. He laid the foundation for Data Literacy and improved operational procedures resulting in greater understanding and faster insights.
Senior Manager, Marketing Analytics
Hyland Software
April 2017 → April 2021
Jeremy led Hyland’s Marketing measurement as a senior leader of the Marketing Operations team. Responsibilities included utilizing disparate marketing data (Salesforce CRM, Pardot, Google Analytics, etc) to measure campaign performance and research customer behavior patterns. Jeremy facilitated work across multiple teams in order to discover never-before-seen insights and track down the ultimate Marketing measure - ROI.
Director, Business Intelligence
Precision Dialogue
May 2010 → April 2017
At Precision Dialogue Jeremy was responsible for establishing data visualization standards and best practices for the Business Intelligence team. The breadth of his experience crossed multiple industries including Financial, Retail, and Advertising. Jeremy led a team of BI Consultants and helped negotiate BI solutions for many clients including Sherwin Williams, Ulta Beauty, Estee Lauder, and AutoZone.
Visual Information Design
Data Analytics Strategy and Execution
Jeremy creates roadmaps to streamline analysis from wireframes through production
Data Visualization
Jeremy utilizes his knowledge of databases, data visualization, and analytics to synthesize data into actionable insights
Teaching and Mentoring
Jeremy shares his knowledge and experiences with analysts and students
Education
Cleveland State University
Masters of Business Administration
Cleveland State University
Bachelors of Business AdministrationMarketing
Skills
B2B Marketing Strategy and Measurement
B2C Marketing Strategy and Measurement
Tableau Visualization
Tableau Server
Business Intelligence and Data Warehousing
Higher Education Teaching and Curriculum Creation
Analytics Strategy
Enterprise Systems Architecture
Program Management
Alteryx Designer
Jeremy Paytas Resume
